This year's IPL has already generated much excitement among fans, not only in India but across the globe.
However, this elation isn't restricted to the supporters who go to the stadium to watch their favourite teams and players but is also highly prevalent across various social media platforms — such as Facebook, Twitter and Instagram.
On Tuesday, Chennai Super Kings became first IPL franchise to complete 16m followers on Instagram.
From its first edition in 2008, the IPL's popularity has received a major boost with the growth of social media at the same time. Different teams and players have used these forums to give fans a more personal engagement with those they support and watch on a regular basis on their screens. Moreover, these platforms have also helped the overall league grow its brand and marketability.
Here's a guide on which are the most followed IPL teams across Facebook, Twitter, and Instagram
Which is the most popular IPL team on Facebook?
It was on Facebook where most fans congregate on the net to discuss matches, moments, interviews, and various other things revolving around the IPL during its early years. However, with the growth of other platforms, its popularity has dwindled amongst IPL as well.
Therefore it's no surprise to see old stalwarts such as Kolkata Knight Riders, Mumbai Indians and Chennai Super Kings dominate the list with the most Facebook followers
(all stats correct to May 21, 2024).
- Kolkata Knight Riders- 17m followers
- Mumbai Indians- 14m followers
- Chennai Super Kings- 14m followers
- Royal Challengers Bengaluru- 10m followers
- Punjab Kings- 9m followers
- Delhi Capitals- 9m followers
- SunRisers Hyderabad- 6.5m followers
- Rajasthan Royals- 5.2m followers
- Gujarat Titans- 1.6m followers
- Lucknow Super Giants- 1m followers
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Which is the most followed IPL team on Twitter (X)?
X (formerly known as Twitter) is the place to be if one is looking to track the latest discussion, banter, opinions, and news surrounding the IPL. Supporters and experts alike use the social media platform often as a place to give their live commentary during different games.
Similarly, even teams use it to bring information to their fans quicker than traditional news platforms and to further spread their brand image. Mumbai Indians and Chennai Super Kings once again feature on the top of the list of most Twitter followers, while new teams like the Gujarat Titans are establishing themselves.
(all stats correct to May 21, 2024)
- Chennai Super Kings- 10.5m followers
- Mumbai Indians- 8.2m followers
- Royal Challengers Bengaluru - 7.1m followers
- Kolkata Knight Riders- 5.3m followers
- Sunrisers Hyderabad- 3.2m followers
- Punjab Kings- 3.3m followers
- Rajasthan Royals-2.9m followers
- Delhi Capitals- 2.6m followers
- Lucknow Super Giants- 802.6k followers
- Gujarat Titans- 590.5k followers
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Which is the most followed IPL team on Instagram?
Instagram has helped the team and players in particular connect with the younger generation of fans. It has taken what was started with Facebook and helped reach social media content reach new heights at a much faster pace.
Due to its individualised nature, the content shared by teams and players on Instagram is more personal, which also leads to more fans rushing to follow their favourites' profiles and everyday happenings.
Chennai Super Kings have become the first IPL franchise to hit the 16 Million followers milestone on Instagram. The Yellow Army are ruling the charts!
(all stats correct to May 21, 2024)
- Chennai Super Kings- 16m followers
- Royal Challengers Bengaluru- 14.7m followers
- Mumbai Indians- 13.9m followers
- Kolkata Knight Riders- 6m followers
- Gujarat Titans- 4.2m followers
- Rajasthan Royals- 4.4m followers
- SunRisers Hyderabad- 4.4m followers
- Delhi Capitals- 3.9m followers
- Punjab Kings- 3.3m followers
- Lucknow Super Giants- 3.3m followers
Which is the most popular IPL team on social media?
While Mumbai Indians and Chennai Super Kings share the honours with regard to total IPL trophies (5), CSK are ahead of them when it comes to overall following on social media.
Gujarat Titans and Lucknow Super Giants find themselves at the bottom of the table naturally due to their recent emergence.
(all stats correct to March 2024)
| Rank | Team | Overall social media followers |
| 1 | Chennai Super Kings | 40.5m followers |
| 2 | Mumbai Indians | 36.1m followers |
| 3 | Royal Challengers Bengaluru | 31.8m followers |
| 4 | Kolkata Knight Riders | 28.3m followers |
| 5 | Punjab Kings | 15.6m followers |
| 6 | Delhi Capitals | 15.5m followers |
| 7 | SunRisers Hyderabad | 14.1m followers |
| 8 | Rajasthan Royals | 12.5m followers |
| 9 | Gujarat Titans | 6.3m followers |
| 10 | Lucknow Super Giants | 5.1m followers |
