The endorsement deals continue to pile up for Indiana Fever rookie Caitlin Clark.
Four games into her rookie season, Clark has signed a multiyear partnership with Wilson Sporting Goods, the brand announced Tuesday.
Clark and Wilson are partnering to roll out signature basketball collections highlighting some of the biggest moments up to this point of her career. Clark will also receive a signature basketball line with Wilson, placing her in rarefied air as the first athlete since Michael Jordan to release a Wilson collection.
Here's more on the latest endorsement deal for Indiana's rookie sensation.
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Caitlin Clark Wilson deal, explained
Clark's multiyear endorsement deal with Wilson is the brand's latest pledge to the growth of the women's game.
Wilson is one of the most prominent brands in the sport as it provides official game basketballs for the NBA, WNBA and NCAA's March Madness, among other leagues. Clark's role will see her test, advise and provide feedback on a range of Wilson's basketball products.
The first launch of the partnership features basketballs with white and gold panels and laser engravings of Clark during her time at the University of Iowa.
"It feels surreal to have my own basketball collection and to affect what that means for future generations of athletes," Clark said of the partnership.
In addition to basketball products, Wilson will support Clark's eponymous foundation and its mission to uplift and improve the lives of youth and their communities through education, nutrition and sport.
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Caitlin Clark endorsement deals
Gainbridge
As her college career came to a close, Clark agreed to a multiyear partnership with the Indianapolis-based financial platform. Gainbridge holds the naming rights for the home arena of the Fever and Pacers.
Gatorade
Clark's NIL partnership with Gatorade has blossomed into an endorsement deal that's been highlighted by the "It is just getting started" ad campaign and Clark's incredible awareness.
Nike
Ahead of her rookie campaign, Clark reportedly agreed to an eight-year endorsement deal with Nike that includes receiving a signature shoe with the brand.
Panini
As of April 1, Clark is an exclusive partner of Panini America for trading cards and autographed memorabilia, the first exclusive partnership with a female athlete in the company's history, per a release.
State Farm
Clark partnered with the insurance company in October 2023 and has appeared in several ads. "Jake from State Farm" was on hand at the 2024 WNBA Draft to support Clark.
Xfinity
Clark's partnership with Xfinity began in late March with an installment of the brand's "Real Deal" marketing campaign. She will continue to collaborate with the telecommunications company on marketing opportunities, social media activities and more.
