After years of mocking the use of social media while running the New England Patriots, free agent head coach Bill Belichick has reversed course.
On Wednesday, Belichick announced that he's joining Instagram in a video that perfectly encapsulated him as a man.
Belichick's announcement video consisted of a monotone voice and intentionally incorrect names of social media platforms including "SnapFace" and "InstaFace" which Patriots fans are well accustomed to.
New England's former coach says he wants to express himself at a moment's notice, but he probably won't be doing many meme videos or going live to break down what's happening on NFL Sundays during halftime.
However, whoever is telling him to get out there more should tell him to do more viral content like that.
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