Netflix viewership drops due to Super Bowl, but excites users with 'Our Planet' commercial

Jordan Heck

Netflix viewership drops due to Super Bowl, but excites users with 'Our Planet' commercial image

The Super Bowl is annually the most-watched program every year, so it's not quite a surprise to see that Netflix viewership plummeted during the big game.

But the streaming platform, which usually keeps its viewing data under wraps, let people know just how many people ended up not watching Netflix on Sunday. According to a tweet from the official Netflix account, the platform saw a 32 percent drop in viewership from a typical Sunday.

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While there's no data to back this up for Netflix specifically, Sunday has often been the most-viewed day of the week for TV viewers. So it'd only seem logical that Netflix's viewership would also spike during Sunday, which would make a 32 percent drop pretty significant.

But while Netflix took a hit, the media giant excited those who opted to watch the Super Bowl with a commercial during the big game. The ad was for the upcoming nature series "Our Planet," which is set to debut on April 5.

Watch 'Our Planet' Super Bowl ad

Jordan Heck

Jordan Heck Photo

Jordan Heck is a Social Media Producer at Sporting News. Before working here, he was a Digital Content Producer at The Indianapolis Star. He graduated with a degree from Indiana University.