If you're sick of being bombarded by daily fantasy sports content, we have good news: One major player is pumping the brakes just a bit.
On ESPN's "Outside the Lines," Bob Ley dropped some news into the start of a segment on recent "insider trading" DFS controversy.
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"ESPN today continued running commercials for the two main daily sports fantasy companies, but has removed sponsored elements from within shows," Ley said, before throwing it to the panel for further discussion.
ESPN's step back from the onslaught of DFS content in its programs comes on the heels of DraftKings employee Ethan Haskell making headlines for a data breach regarding player ownership percentages during Week 3. The news has sparked renewed concern over regulation in the DFS industry and how the rapidly growing sites are policing themselves.
Haskell won big in Week 3 on FanDuel, earning second place in a contest that netted him $350,000. In large pool contests, having information regarding ownership percentages can be a critical leg up on the competition when differentiating your lineup.
It should be noted that while ESPN has pulled back from sponsored segments, it certainly isn't shy with those ads that Ley mentioned.
they may be removing DraftKings from their shows, but their website is still littered with FanDuel ads @sporer pic.twitter.com/i6aeK71TSg
— Jordan Heck (@JordanHeckFF) October 6, 2015 Ley added that Disney's equity deal with DraftKings had turned into a two-year, $500 million exclusive ad deal that begins at the start of the new year. Reps from DraftKings, FanDuel and, yes, even ESPN, all declined to participate in the roundtable discussion that followed.
Late Tuesday, USA Today reported DraftKings was pulling its ads from ESPN broadcasts as well.
"Draft Kings made the decision to pull their advertising for today, which we have obliged," an ESPN spokesperson told USA Today.
Sporting News reached out to ESPN public relations for a statement and further information regarding how DFS will be covered going forward, but has yet to receive a response at the initial time of publishing.
Disclosure: SN has its own relationship with daily fantasy sports site FanDuel and regularly creates content around its games.