Rajasthan Royals (RR) on Tuesday, March 12, unveiled a special jersey dedicated to the women on India, which they will be wearing during their game against Royal Challengers Bangalore (RCB) on April 6.
This unique campaign, denoted by the hashtag #PinkPromise, represents a sincere homage to the spirit of femininity and wants to celebrate the women of the country.
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"Special jersey. Special cause. April 06. To the women of Rajasthan and India, this #PinkPromise is for you," Rajasthan Royals wrote in their caption, uploading a video of their awareness campaign.
Special jersey. Special cause. April 06 🔥
— Rajasthan Royals (@rajasthanroyals) March 12, 2024
To the women of Rajasthan and India, this #PinkPromise is for you. 💗 #AuratHaiTohBharatHai 🇮🇳 | @RoyalRajasthanF pic.twitter.com/uhXpJ2QVgX
MORE: How can RCB Women qualify for the playoffs in WPL 2024?
What is the design of Rajasthan Royals' women's special jersey based on?
Rajasthan Royals posted a photo on X (formerly Twitter) to explain the design and the patterns of the special jersey.
"This season, we're making a #PinkPromise. We're proudly donning an all-Pink jersey for one Impact Match, dedicated to the empowered Women of Rajasthan and the nation," the copy on the post read.
On April 06, we’re wearing a special jersey for one #PinkPromise. Here’s why! 💗👇 pic.twitter.com/CBXKHAPLDn
— Rajasthan Royals (@rajasthanroyals) March 12, 2024
The jersey has the unique bandhani pattern, which is inspired by Rajasthani women's traditional clothing. It is decorated with dots and vivid colors that evoke the celebration of the Royals' native state.
As the genuine source of solar energy, the sun is represented by the yellow collar. Every name printed on the jersey narrates how women in rural Rajasthan have transformed their communities.
The Rajasthan Royals are sending a strong message with their IPL 2024 jersey dedication to women: "Aurat hai to Bharat hai" (If there are women, then there is India). This is more than simply a fashion statement.
When will Rajasthan Royals play their first game in IPL 2024?
Rajasthan Royals will kick off their IPL 2024 campaign on March 24 against Lucknow Super Giants (LSG) at the Sawai Mansingh Stadium in Jaipur.
RR will play three more fixtures in the first phase of IPL 2024.
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