Let’s get one thing straight from the get-go.
I think Nick Kyrgios is one of the most petulant, spoilt, bratish, boorish, arrogant sportsmen I’ve ever come across.
But will I be watching his second round Wimbledon clash with Rafael Nadal on Thursday night?
Yep. Every tweening, under-arm serving, linesman abusing moment.
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That’s assuming Channel 7 doesn’t instead cave in to the ‘outrage brigade’ and screen Ash Barty’s second round stroll over Belgian Alison Van Uytvanck – should there be another scheduling clash on Thursday night.
Seven came under fire for constantly switching between the all-Australian showdown between Kyrgios and Jordan Thompson and Barty’s first round meeting with Zheng Saisai on Tuesday night.
Kyrgios v Thompson went to five sets, with Barty’s match beginning midway through.
Angry fans attacked Seven for not giving Barty its undivided attention and ignoring the unpredictable Kyrgios-Thompson thriller.
That’s despite the men pulling in ratings figures usually associated with the final.
Those same fans will be watching with pitchforks at the ready when Kyrgios and Barty both play their second-round matches on Thursday, with only the start times to be decided.
Don’t ask me why, but Channel 7’s arrangement with Wimbledon only allows them to show one match on one channel at any one time.
It has requested a decent time gap be put between the Kyrgios-Barty matches but Wimbledon officials receive dozens of requests from host broadcasters and have no obligation to acquiesce.
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Seven knows it’s got a guaranteed ratings bonanza in Kyrgios v Nadal.
The two get on about as well as a mongoose and a cobra.
Anything could happen in this match – and probably will.
Kyrgios is a modern-day McEnroe, albeit without the American’s fight-to-the-death mentality.
Nadal is….well, he’s Nadal.
And Ash Barty is a world No.1 - a wonderful player and a great ambassador for the game and her country.
Seven did not denigrate or snub her by not giving her first match priority. She had no problem with it.
Seven don’t have Nostradamus on their payroll to predict when best-of-five-set matches are to finish.
Tennis is an ever-moving beast, one of the hardest sports to live broadcast because there is no standard finish time.
Big calls need to be made on the run, as was the case on Tuesday night.
And Seven is in the ratings business, the we-need-to-make-money-on-our-investment business.
Kyrgios gets it.
He said: "At the end of the day, I know people are going to watch. Like, they can say the way I play isn't right or he's classless for the sport, all that sort of stuff.
“They're probably still going to be there watching. Doesn't really make sense."
It does to me.