English singer Robbie Williams kicked AFL Grand Final proceedings off at the MCG with a captivating pre-match show on Saturday afternoon.
The 48-year-old was at his charismatic best, singing a number of his classic hits with an "obligatory new song” included in the mix.
Williams - who sported a bright pink suit - began his set with Let Me Entertain You before keeping the energy high with Rock DJ.
After a new track, he sang Feel, followed by a rendition of Angels, which he dedicated to his late friend Shane Warne.
MORE: How Norm Smith Medal voting works | Full AFL Grand Final entertainment list
A tribute to Australian music icon John Farnham - who is currently battling cancer - came next, with Williams performing You’re The Voice.
The performance was capped off by a duet with Delta Goodrem, with the duo singing Kids.
HOW GOOD IS ROBBIE WILLIAMS!#TelstraPreMatch | #AFLGF pic.twitter.com/gL6j2quxrr
— AFL (@AFL) September 24, 2022
Williams' cheeky personality shone through the entire performance, with the former Take That member beginning his set with confidence.
"Hello, Australia. I'm Robbie Williams," he said.
"Over the next twenty minutes I'm gonna be phenomenal ... so you better be good!"
“Over the next 20m I’m going to be phenomenal, so you better by good.” - Robbie Williams has already won #AFLGF day
— Bridget Lacy (@Lacytalks) September 24, 2022
Robbie Williams knows how to work a crowd #AFLGF
— Greg Jericho (@GrogsGamut) September 24, 2022
For many, though, the highlight of the performance was a touching tribute to Australian cricket legend Shane Warne.
Williams - who shares a friendship with the late spinner - sang Angels in his honour.
Robbie Williams dedicates 'Angels' to Shane Warne 🕊 pic.twitter.com/4M8HA5aejT
— 7AFL (@7AFL) September 24, 2022
Robbie Williams performing Angels and dedicates it to “one of Australia’s greatest rockstars”, Shane Warne.
— Lachlan McKirdy (@LMcKirdy7) September 24, 2022
😭😭😭#AFLGF
Whatever the AFL paid Robbie Williams it was worth it.
— Mark Di Stefano (@MarkDiStef) September 24, 2022
An MCG rendition of Angels dedicated Shane Warne.
Peak kitsch. Peak Australia.
Robbie Williams singing You’re The Voice, his hits have been amazing! But this just tops it!! Bravo @AFL best GF entertainment in awhile #AFLGF
— D.\vid Winkless (@docker_dave) September 24, 2022
The energy of the pre-match entertainment even led some fans to jokingly suggest that Williams should win the Norm Smith Medal, an honour given to the player adjudged the best on ground.
I'm voting on the Norm Smith. Can't say too much but Robbie Williams was actually pretty good. Outside chance
— Michael Gleeson (@mickgleeson) September 24, 2022
Congrats to the 2022 Norm Smith medallist Robbie Williams#AFLGF
— Tim Michell (@tim_michell) September 24, 2022
Williams' performance wasn't the only entertainment on grand final day, with Goanna joining first nations performers Christine Anu, Emma Donovan, Tasman Keith and William Barton as the headline halftime act.